Donna Langley Talks AI, the NBA and the “Great Paradox” of Original vs. Franchise IP
NBCUniversal's chief content officer touched on a wide range of subjects at a Bank of America conference Thursday.
NBCUniversal chief content officer Donna Langley weighed in on a wide range of topics of interest to Hollywood, including the state of theatrical films, how artificial intelligence will be used in the entertainment industry, and the give and take between developing original storytelling and the desire for franchise intellectual property.
Speaking at a Bank of America conference Thursday, Langley was asked whether Hollywood studios should invest more in original projects, rather than lean on franchises that are familiar to consumers.
